Glossary
What is a guest graph?
A guest graph is a connected view of people, accounts, interactions, events, and introductions that helps a team understand relationship history and possible paths into a conversation.
A connected relationship record
Instead of treating contacts as isolated records, a guest graph links the interactions and organizational context around them. It can show who has met, attended, introduced, or engaged before.
How teams use it
Teams can use the connected context to identify warm paths, avoid repeating outreach without history, and carry what they learned from one activation into the next.
Common questions
Frequently asked questions
Is a guest graph only for event guests?
No. The term can include guests, but the underlying view connects people and accounts across events, introductions, outreach, and other relationship activity.
What does a guest graph help a team see?
It helps a team see relationship history, known connectors, account coverage, and gaps that may matter for a planned conversation.
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